EBC News & Blog

Precautions against Coronavirus

Precautions against Coronavirus

Make plans for your riding centre Riding centre businesses will be badly hit by this virus. By putting some simple rules in place there is the opportunity to keep the business going, subject to new government guidelines: General Provisions: Follow government...

Equestrian Business – Your Vision

Equestrian Business – Your Vision

If you already have a vision, then read on, if you don’t have a vision, then read on Beginning on a personal note, when starting our business there seemed to be a lot of factors we had to consider – the quality of the facilities and building a centre that met every...

Case Study for professional advice

Case Study for professional advice

Our role in Rein & Shine So, we started with a derelict dairy farm which we bought and converted. We had a small number of liveries and a good response from our marketing campaign for the riding school. We installed flood lights and a new riding arena, which was...

Metrics and KPI’s

Metrics and KPI’s

Metrics and KPI’s How do we know if our business is on track to meet our strategic and business objectives?  Firstly, what is the difference between metrics and KPI’s? Key Performance Indicators are a subset of metrics and metrics are broader than KPI’s....

Managing cash flow in an equestrian business

Is your cash flow strong enough to enable planned growth and reinvestment in your livery and/or riding school business? When we first started and for a fair while afterwards our cash flow was weak and now its strong. In this edition you can see how you can be the...

Is your livery yard or riding school booming?

According to industry figures there are 3,100,000 former riders who would like to get back in the saddle. So where are they and why aren’t they coming to you? Here are some more facts quoted by the British Horse Society from surveys by Horse (2017) and BETA (2019):...

Can you grow your equestrian business for free?

Can you grow your equestrian business for free?

Every business wants to grow without spending money, but is growth achievable without any spend? Regardless of spend for the moment, the reality is your customers need to know you exist or they will not come. You need to find a way to reach them as cost effectively as...